About

I’m Peter. You talk to me.

I am Peter Sherriff. Twenty years inside Google, Microsoft and Meta Ads. Pasecom is the family company I run from Hinckley with Viktorija. We work with East Midlands manufacturers and distributors who want a person, not a deck. I will come to the unit. I will tell you if the work is not worth doing.

Hinckley is the hub. We visit. No theatre. If you are local, I will come to the factory or the warehouse. Further afield, we work on your login with a straight monthly call. You keep the accounts. You talk to me — not a junior behind a slide deck.

AI and PPC are twin doors. Paid search and practical automation sit as equals. SEO is a full third pillar when organic pages need to earn their keep. I will not invent metrics, name client fees on this site, or sell you work that does not fit.

  • Twenty years inside Google, Microsoft and Meta Ads
  • Hinckley hub — we visit across the East Midlands
  • AI and PPC equally · SEO as a full third pillar
  • Family company with Viktorija · SMEs, not theatre
[PETER TO CONFIRM]One real photograph — not a stock blazer

Hinckley hub · we come to you

East Midlands manufacturers and distributors who want a person on the account.

Visit

On site when it helps

Inside about 40 miles of Hinckley I will come to the unit. No coffee-shop theatre — the work is in the tools and on the floor.

Twin doors

AI and PPC equally

Request an AI demo login or a PPC look for the same commercial problem. SEO sits as a full third pillar when pages need to compound.

Honest

I will say no

If the work is not worth doing, I will tell you. Short job, phased piece of work, or a bad fit — you get a straight answer.

Tell me the job that is costing you time.

Bring the Ads login, the inbox pile or the organic gap. I’ll say if it is a short job, a phased piece of work or a bad fit. Email pete@pasecom.co.uk or use the form.

  • You talk to Peter
  • Hinckley hub · we visit
  • AI and PPC equally · SEO as a full pillar
  • No deck. No hustle close.
I’ll reply about the job, not put you through a sales sequence.